Brewing Big Dreams: Alexandra's Young Entrepreneur Is Building More Than a Coffee Shop

Drive through Alexandra, and it's impossible to miss the contrast with neighboring Sandton. Just across the highway stand some of Johannesburg's tallest office buildings, while Alexandra remains one of the city's busiest and most densely populated communities.

Yet some of Johannesburg's most inspiring stories are not found in boardrooms or high-rise offices. They begin with people who choose to build something meaningful where they are.

One of those people is Lebone Applegreen, the founder of Lumos Coffee Creations.

A Different Kind of Gathering Place

Raised in Alexandra by her single mother in her grandfather's home, Lebone started Lumos Coffee Creations with a simple vision: to create a welcoming space where young people could meet, relax, and enjoy good food, with alcohol not the focus.

Today, her café serves freshly brewed coffee, waffles, milkshakes, and comfort food, including one of its signature menu items, the popular waffle burger.

More than just a café, Lumos has become a place where friends meet, conversations happen, and community comes together.

Growing Through Every Challenge

Like many small businesses, Lumos has faced its share of obstacles, from robberies to equipment setbacks and the everyday pressures of running a young business.

What stands out most, however, is Lebone's determination to keep learning. She is constantly refining her business, seeking advice, improving her operations, and looking for new ways to grow.

That commitment recently attracted additional support, including professional barista training, a commercial coffee machine, and plans for a store revamp, an investment that recognizes both her potential and the promise of township entrepreneurship.

Before You Go

Where: Alexandra Township, Johannesburg

Owner: Lebone Applegreen

What to Try: Fresh coffee, waffle burger, waffles, milkshakes, chicken and chips

Vibe: A welcoming, alcohol-free café designed for families, friends, and young people to connect.

The Bottom Line

Every successful business starts somewhere. Lumos Coffee Creations is a reminder that great ideas can grow from modest beginnings when they are backed by determination, creativity, and community support. If you're looking to discover a local business with heart, this Alexandra café is well worth adding to your list.